Official Executive Media Kit • 2026 Edition
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Himalay Patel
Meta Verified Data
@himalay_eatsLive Meta Verified

Himalay Patel

Food & Culinary Travel•Mumbai & Ahmedabad, India

Exploring culinary gems & legendary street food across India 🍜 Ahmedabad | Mumbai | Delhi. Host of "The Daily Bite".

Followers
250K
Active Audience
Engagement
4.8%
Industry avg: 1.8%
90-Day Reach
6.2M
Quarterly Impressions
Top Location
Mumbai
India
Media Kit
Creator At A Glance

Quick Creator Snapshot

Standardized profile summary for brand managers evaluating campaign alignment.

Core Niche / VerticalFood & Culinary Travel
Primary Market LocationMumbai & Ahmedabad, India
Primary Distribution PlatformInstagram
Verified Follower Base250K
Average Monthly Organic Reach1.24M / mo
Average Engagement Rate4.8%
Primary Content LanguagesEnglish, Hindi, Gujarati
Key Deliverable Formats4K Reels, In-depth Carousels, Stories
Audience Intelligence

Audience Demographics & Intelligence

Meta Graph Insights Verified
Top Audience Cities
Mumbai36%
Ahmedabad28%
Delhi NCR20%
Pune16%
Primary reach concentrated in Tier-1 metropolitan hubs.
Age Demographics
18–24 yrs28%
25–34 yrs52%
35–44 yrs14%
45+ yrs6%
High purchasing power: 80%+ aged 18–34.
Gender Distribution
58% Female42% Male
Audience Persona
Balanced demographic with strong organic engagement across lifestyle verticals.
Verified via Instagram Insights API.
Audience Interests
Gourmet & Fine Dining42%
Street Food Culture35%
Home Cooking & Recipes23%
Natural content resonance for targeted brand campaigns.
Verified Meta Growth

Performance & Growth Trajectory

Total Reach
6.2M
+18.4% vs prev period
Total Impressions
14.2M
+24.1% algorithmic velocity
Engagements
540K
Likes, Saves & Shares
Net Follower Growth
+24.5K
100% Organic Expansion
Audience Reach Velocity (Last 90 Days)
+8.2x Growth Factor
Month 1Month 2Current (Day 90)
Top Short-Form Videos

Content Performance & Virality

Ranked by Saves & Reach Velocity
The secret 80-year-old sourdough bakery tucked in Old Mumbai 🍞 Butter crust perfection! #mumbaifood #heritagefood #streetfood
231K

The secret 80-year-old sourdough bakery tucked in Old Mumbai 🍞 Butter crust perfection! #mumbaifood #heritagefood #streetfood

38.4KLikes
3.4KSaves
2.2KShares
Rating every specialty coffee bar in Bandra from 1 to 10 ☕ Which one is your favorite spot? #specialtycoffee #bandraeats
185K

Rating every specialty coffee bar in Bandra from 1 to 10 ☕ Which one is your favorite spot? #specialtycoffee #bandraeats

24.2KLikes
2.9KSaves
1.6KShares
Wood-fired sourdough pizza review with Chef Marco 🍕 The cheese pull is unreal. #pizzalover #foodreview
210K

Wood-fired sourdough pizza review with Chef Marco 🍕 The cheese pull is unreal. #pizzalover #foodreview

31KLikes
3.1KSaves
1.9KShares
Making the ultimate butter chicken from scratch in 30 minutes 🔥 Recipe drop in bio! #homecooking #butterchicken
280K

Making the ultimate butter chicken from scratch in 30 minutes 🔥 Recipe drop in bio! #homecooking #butterchicken

42KLikes
5.6KSaves
3.8KShares
Track Record & Authority

Brand Collaboration Track Record

Total Campaigns
3+
Successfully Executed
Unique Brands
3
Direct Partnerships
Sponsored Posts
6+
Reels & Carousels
Campaign Reach
552K
Sponsored Impressions
Active Timeline
2024 – 2026
Consistent Delivery
Featured Brand Partners
Frettoz Gourmet
Frettoz Gourmet
820K Total Plays, 3.8x ROI
Swiggy Gourmet
Swiggy Gourmet
1.4M Reach, 14.2K App Installs
KitchenAid India
KitchenAid India
450K Views, 18% Saves Rate
ROI & Business Impact

Verified Campaign Case Studies

Connected Meta Data + Verified Outcomes
Frettoz Gourmet

Navratri Festive Gourmet Launch

Frettoz Gourmet•October 2025
Verified Case Study
Campaign Objective

Drive brand awareness for artisanal vegetarian sourdough across Mumbai & Ahmedabad.

Deliverables Executed
  • 1x High-Production 4K Reel
  • 3x Interactive Stories with Custom Polls
  • 1x Curated Carousel Guide
Connected Meta Insights
Total Reach
184K
Video Plays
231K
Engagements
16.2K
Saves
3.4K
Shares
2.2K
Link Clicks
1.3K
Reported Business Outcome

237 direct coupon redemptions & 3.8x ROI recorded during 7-day launch window.

Swiggy Gourmet

4-City Food Discovery Trail

Swiggy Gourmet•December 2025
Verified Case Study
Campaign Objective

Position Swiggy Gourmet as the premier platform for discovering legacy culinary joints.

Deliverables Executed
  • 4-Part Reel Series
  • Link-in-Bio Campaign Hub
  • Exclusive Promo Code Integration
Connected Meta Insights
Total Reach
1.4M
Video Plays
1.8M
Engagements
94K
Saves
12.4K
Shares
14.5K
Link Clicks
6.2K
Reported Business Outcome

14,200 new app downloads attributed with high repeat order frequency.

Partnership Options

Collaboration Formats & Offerings

Tailored to your brand goals & marketing KPIs

Sponsored 4K Reel Integration

Dedicated or integrated product feature in a cinematic food exploration video with strong hook and visual storytelling.

Typical Deliverables:
  • 1x 60s Reel
  • 2x Story Reminders
  • 30-day usage rights

Restaurant & Hospitality Launch

On-site culinary review, kitchen walkthrough, and signature menu showcase for dining establishments.

Typical Deliverables:
  • 1x Reel
  • 1x Carousel Guide
  • Real-time Event Stories

Long-term Brand Ambassador

Multi-month strategic partnership with exclusive category representation and recurring product integration.

Typical Deliverables:
  • Monthly Reel package
  • Story highlights
  • Event appearances
Visual Archive

Filterable Content Gallery

The secret 80-year-old sourdough bakery tucked in Old Mumbai 🍞 Butter crust perfection! #mumbaifood #heritagefood #streetfood

The secret 80-year-old sourdough bakery tucked in Old Mumbai 🍞 Butter crust perfection! #mumbaifood #heritagefood #streetfood

38.4K840
Rating every specialty coffee bar in Bandra from 1 to 10 ☕ Which one is your favorite spot? #specialtycoffee #bandraeats

Rating every specialty coffee bar in Bandra from 1 to 10 ☕ Which one is your favorite spot? #specialtycoffee #bandraeats

24.2K620
7 underrated vegetarian dining spots in Ahmedabad you need to visit this weekend ✨ Swipe for map locations! #ahmedabadfood

7 underrated vegetarian dining spots in Ahmedabad you need to visit this weekend ✨ Swipe for map locations! #ahmedabadfood

19.8K410
Wood-fired sourdough pizza review with Chef Marco 🍕 The cheese pull is unreal. #pizzalover #foodreview

Wood-fired sourdough pizza review with Chef Marco 🍕 The cheese pull is unreal. #pizzalover #foodreview

31K730
Behind the lens capturing the autumn food festival vibes 📸 Grateful for this amazing foodie community.

Behind the lens capturing the autumn food festival vibes 📸 Grateful for this amazing foodie community.

14.5K290
Making the ultimate butter chicken from scratch in 30 minutes 🔥 Recipe drop in bio! #homecooking #butterchicken

Making the ultimate butter chicken from scratch in 30 minutes 🔥 Recipe drop in bio! #homecooking #butterchicken

42K980
Client Reputation

Brand Testimonials & Endorsements

Direct quotes from Marketing & PR leads

“Himalay's culinary storytelling turned our festive product launch into a viral dining craze in Mumbai. Exceptional organic conversion and clear metrics reporting.”

Ananya Verma
Brand Marketing Lead • Frettoz Gourmet

“One of the most professional creators we've collaborated with. Clean delivery, high save rates, and genuine audience trust.”

Kunal Malhotra
Senior Growth Manager • Swiggy India
Direct Collaboration Intake

Planning a Campaign with Himalay Patel?

Submit your campaign goals and requirements. We respond with availability, deliverable options, and rates within 24 hours.